Wednesday, April 6, 2016

Holland International Speedway inks three-year deal with Coca-Cola

credit: Holland International
Holland International Speedway has announced a new three-year contract with Coca-Cola of Buffalo. The Coca-Cola bottling company of Buffalo was founded in 1975 and proudly represents Western New York.

The track and Coca-Cola are putting the finishing touches on re-fitting the track with Coca-Cola branding, including the sale of 20 oz. bottles of Coke products. From signage all across the venue, to customer interaction and giveaways, Coca-Cola will continue to have a huge presence at Holland. 
A new addition to the Coke lineup offered at the Speedway will be VitaminWater, one of the most popular mineral drinks in the country.

Coca-Cola Night at the Races will be held on August 6 this season, with discount tickets distributed across the region and special race-night promotions leading up to the event. Find a complete 2016 season schedule and more information at

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